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Master of Arts in the field of Creative Communications
The HKU Master of Arts in Creative Communications offers an intensive programme to expand your creativity, identify your own creative values, and discover your impact and signature of Creative Communications for growth in the 21st century.
DESCRIPTION
The Master of Arts in the field of Creative Communications is a unique academic programme that opens the often mysterious door of creativity as nothing less now than a necessity for emerging leadership, professional promotion, and creative collaborations across every disciplinary and multilingual background. Top CEOs and industry leaders already recognize the key of creativity, demanding dedicated time and attention, to ongoing success stories, both of insight and staying power. With an emphasis on language and discourse, and rooted in prestigious research and practice at HKU, the MA welcomes all emerging professionals to expand their global footprint and creative impact. The MA opens out creative foundations and futures of professional leadership, whether in an individual project, for example, such as a film or memoir; or in a professional context, such as app development or architecture. Participants in the programme will discover and expand their creative adaptability and competitive muscle in theory and practice, life-changing and transformative for expanding audience, clients, and professional impact. Unique courses in the programme feature macro and micro vision and creativity, experimental studio courses in creative collaboration, a capstone project in creativity and happiness, and a compulsory two-semester History of Practice course, developing each emerging and creative leader’s own vision and lifelong path.
Admission requirements
To be eligible for admission to the programme, a candidate shall satisfy both the University Admission Requirements and the Programme Specific Requirements as listed below:
(a) shall comply with the General Regulations;
(b) shall hold a good Bachelor’s degree of this University; or a qualification of equivalent standard from this University or another comparable institution accepted for this purpose; and
(c) for a candidate who is seeking admission on the basis of a qualification from a university or comparable institution outside Hong Kong of which the language of teaching and/or examination is not English, shall satisfy the University English language requirement applicable to higher degrees as prescribed under General Regulation G2(b).
The programme has set its minimum requirements with regard to TOEFL and IELTS as follows:
| Test | Minimum requirement | |
|---|---|---|
| TOEFL: Paper-based test (PBT) | Overall score of 550 with 4 in Test of Written English (TWE); or | |
| TOEFL: Internet-based test (iBT) | Overall score of 80 with 25 in Writing; or | |
| IELTS | Band 7 with no subtest lower than 5.5 |
Note: Only TOEFL/IELTS scores recorded in the two years before the date of application are considered.
(d) shall satisfy the examiners in a qualifying examination and/or interview if required.
Programme LEARNING OUTCOMES
On successful completion of the Master of Arts in Creative Communications programme , students should be able to:
- Demonstrate knowledge of history and contemporary practices in the field of creativity and creative communications in English, with a focus in the field for the multilingual and global creative professional.
- Analyze with critical and creative skills in the practices of creativity and creative communications internationally, across contemporary and fluid developments of genre and multimedia platforms.
- Analyze the problems and productive junctures of period, expectation and craft in acts of creative staging and communications, along with the identifying major and pivotal moments in making creative decisions for both development and impact of a growing project
- Identify and practice critical and creative strategies of macro and micro revisions through collaborative workshops and studios, developing expertise in creative construction and impact
- Preparations and stagings of original creative signature in multilingual contexts eligible for presentations, projects, artistic works, and professional development.
- Prepare for creative participation in a professional field or personal project through guided work in the ‘built environments’ of contemporary creative media and communications for greater distinction, impact and leadership.
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Credit Unit Statement
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Programme Structure
The Master of Arts in Creative Communications programme programme is a one-year course that runs over two semesters. In Semester 1, student will take two foundation courses and a course on creative perspectives. In Semester 2, students will complete two courses that centre on the history and practice of creative communications and a capstone course, where students have the opportunity to design and produce their own creative project. In addition, students are required to take a full-year History of Practice course to develop their career trajectories as creative practitioners and leaders.
Please find the Regulations & Syllabuses 2024-25 for your reference.
Programme Requirements FOR THE MA IN CREATIVE COMMUNICATIONS
|
Courses |
Major |
Credits |
|
1. Full Year Courses
|
9 credits | |
|
2. Semester 1 Courses
|
30 credits | |
|
3. Semester 2 Courses (including a programme capstone course)
|
30 credits | |
|
Total (1)+(2)+(3) |
78 credits |
69 credits |
courses
FULL YEAR COURSE
| Course Code | PROGRAMME | |
|---|---|---|
| ENGL7514 | The History of Practice (9 Credits) |
SEMESTER 1 Courses
| Course Code | PROGRAMME | |
|---|---|---|
| ENGL7507 | Creative Foundations I: Macro Structure and History (9 credits) | |
| ENGL7508 | Creative Foundations II: Microscope on the Given and the Made (9 credits) | |
| ENGL7512 | Constructing and Staging Creative Perspective (12 credits) |
SEMESTER 2 Courses
| Course Code | PROGRAMME | |
|---|---|---|
| ENGL7509 | Creative Life Stories: Narrating the Life Story of a Project, Person or Dream (9 credits) | |
| ENGL7510 | Workshopping Your Creative Vision (9 credits) | |
| ENGL7995 | Capstone Experience: The Happiness Project (capstone experience) (12 credits) |
Programme fees
2024-25: HK$270,000 per annum (*Subject to the University's approval)
Candidates who have accepted a conditional offer will be asked to pay the 1st instalment of tuition fees.
***Once you have paid the initial deposit to secure your place on the programme, please note that it is NOT transferable to other Taught Postgraduate Programmes at HKU or refundable in any way.***
CONTACT
Email macchku@hku.hk