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Master of Arts in the field of Creative Communications

The HKU Master of Arts in Creative Communications offers an intensive programme to expand your creativity, identify your own creative values, and discover your impact and signature of Creative Communications for growth in the 21st century.
 
ANNOUNCEMENT: Scholarship Opportunities *updated*

The School of English is pleased to let you know that we offer new scholarship opportunities for TPg students admitted in 2025-26 as follows:

Nature Name Eligibility Place Award Amount Application
Entrance Scholarship Entrance Scholarship for the Master of Arts in Creative Communications Full-time local and non-local students Determined by the Selection Committee each year Determined by the Selection Committee each year No need to submit a separate application form for this Scholarship, as all eligible local and non-local applicants are automatically considered upon their submission of a full admission application by 12:00 noon (GMT +8) March 31, 2025, on the basis of academic merit.
Entrance Scholarship Faculty of Arts Scholarship for Local Students Full-time local students Determined by the Selection Committee each year Up to 20% of the total tuition fee No need to submit a separate application form for this Scholarship, as all eligible local applicants are automatically considered upon their submission of a full admission application by 12:00 noon (GMT +8) March 31, 2025, on the basis of academic merit.
Upon completion of studies Academic Excellence Scholarship for the Master of Arts in Creative Communications

(New)
Final-year
full-time local and non-local students
Determined by the Selection Committee each year Determined by the Selection Committee each year No need to submit a separate application form for this Scholarship, all eligible students are automatically considered on the basis of academic merit upon completion of the programme.

Update: August 11, 2025


application

Opens at noon (GMT +8) on October 22, 2024.

For latest admission information, please the Admissions Office, Registry’s website at 
https://admissions.hku.hk/tpg/programme/master-arts-field-creative-communications

For links to application documents, please visit:
https://admissions.hku.hk/tpg/programme-list

DEADLINES FOR APPLICATION

Round 1: 12:00 noon (GMT +8), December 10, 2024

Round 2: 12:00 noon (GMT +8), March 31, 2025


Programme fee

2025-26: HK$280,800 per annum

Candidates who have accepted a conditional offer will be asked to pay the 1st instalment of tuition fees.

***Once you have paid the initial deposit to secure your place on the programme, please note that it is NOT transferable to other Taught Postgraduate Programmes at HKU or refundable in any way.***


DESCRIPTION

The Master of Arts in the field of Creative Communications programme is offered full-time over one year. This unique academic programme opens the often mysterious door of creativity as nothing less now than a necessity for emerging leadership, professional promotion, and creative collaborations across every disciplinary and multilingual background. Top CEOs and industry leaders already recognize the key of creativity to their success stories.

With an emphasis on language and discourse, and rooted in prestigious research and practice at HKU, the MA welcomes all emerging professionals to expand their global footprint and creative impact. The MA opens out creative foundations and futures of professional leadership, whether in an individual project, for example, such as a film or memoir; or in a professional context, such as app development or architecture. Participants in the programme will discover and expand their creative adaptability and competitive muscle in theory and practice, life-changing and transformative for expanding audience, clients, and professional impact.


Admission requirements

To be eligible for admission to the programme, a candidate shall satisfy both the University Admission Requirements and the Programme Specific Requirements as listed below:

(a) shall comply with the General Regulations;

(b) shall hold a good Bachelor’s degree of this University; or a qualification of equivalent standard from this University or another comparable institution accepted for this purpose; and

(c) for a candidate who is seeking admission on the basis of a qualification from a university or comparable institution outside Hong Kong of which the language of teaching and/or examination is not English, shall satisfy the University English language requirement applicable to higher degrees as prescribed under General Regulation G2(b).

The programme has set its minimum requirements with regard to TOEFL and IELTS as follows:

Test   Minimum requirement
TOEFL: Paper-based test (PBT)   Overall score of 550 with 4 in Test of Written English (TWE); or
TOEFL: Internet-based test (iBT)   Overall score of 80 with 25 in Writing; or
IELTS   Band 7 with no subtest lower than 5.5

Note: Only TOEFL/IELTS scores recorded in the two years before the date of application are considered.

(d) shall satisfy the examiners in a qualifying examination and/or interview if required.


Programme LEARNING OUTCOMES

On successful completion of the Master of Arts in Creative Communications programme , students should be able to: 

  1. Demonstrate knowledge of history and contemporary practices in the field of creativity and creative communications in English, with a focus in the field for the multilingual and global creative professional.
  2. Analyze with critical and creative skills in the practices of creativity and creative communications internationally, across contemporary and fluid developments of genre and multimedia platforms.
  3. Analyze the problems and productive junctures of period, expectation and craft in acts of creative staging and communications, along with the identifying major and pivotal moments in making creative decisions for both development and impact of a growing project
  4. Identify and practice critical and creative strategies of macro and micro revisions through collaborative workshops and studios, developing expertise in creative construction and impact
  5. Preparations and stagings of original creative signature in multilingual contexts eligible for presentations, projects, artistic works, and professional development.
  6. Prepare for creative participation in a professional field or personal project through guided work in the ‘built environments’ of contemporary creative media and communications for greater distinction, impact and leadership.

Click here for the pdf version.


Programme Structure

The Master of Arts in Creative Communications programme is a one-year course that runs over two semesters. In Semester 1, students will take two core courses and three elective courses. In Semester 2, students will complete two elective courses and a capstone course, where students have the opportunity to design and produce their own creative project.

Please find the Syllabuses 2025-26 for your reference.

Programme Requirements FOR THE MA IN CREATIVE COMMUNICATIONS

The programme consists of 60 credits, including two compulsory 9-credit courses, five 6-credit elective courses that cover different areas of creative practice, and a compulsory 12-credit Capstone Experience.

Courses

Major

Credits

1. Compulsory Courses

  • ENGL7507 Creative Foundations: Macro Structure and History
  • ENGL7512 Constructing and Staging Creative Perspective
 

18 credits

2. Elective Courses (5 courses from the following options)

***Please note that not all elective courses listed below will be offered every year.***

  • ENGL7509 Creative Life Stories: Narrating the Life Story of a Project, Person or Dream
  • ENGL7510 Workshopping Your Creative Vision
  • ENGL7514 Internship: The History of Practice
  • ENGL7518 Corporate Storytelling
  • ENGL7519 Building Characters Across Media
  • ENGL7601 Imagining Heritage in New Media Art
  • ENGL7602 Exhibition Design
  • ENGL7603 Ludic Stories: Writing for Digital Narratives
  • ENGL7604 [Playing with] Digital Media: Navigating the Metaverse
  • ENGL7605 Playful Creation: Meaningful Game Design
  • ENGL7606 Interdisciplinary Multimedia Narratives
  • ENGL7607 Roleplaying Games: Performance and Practice
  • ENGL7608 The Ethics of Communication and (Mis)Representation
  • ENGL7609 Creative Adaptation
  • ENGL7610 Theatre and Performance
  • ENGL7611 Artistic Creativity and Narrative in Music Design
  • ENGL7612 Short Film Production
  • ENGL7613 Integrated Marketing Communications
  • ENGL7614 Documentary Filmmaking
  • ENGL7615 Content Marketing: Strategy, Creation, and Social Media Management
 

30 credits

3. Compulsory Capstone Experience

  • ENGL7995 Capstone Experience: The Happiness Project
 

12 credits

Total (1)+(2)+(3)

78 credits

60 credits

 


Course Offerings in 2025-2026
Semester 1 COURSEs

COMPULSORY COURSES
Course Code   PROGRAMME
ENGL7507   Creative Foundations: Macro Structure and History (9 credits)
ENGL7512   Constructing and Staging Creative Perspective (9 credits)
ELECTIVE COURSES (3 COURSES FROM THE FOLLOWING OPTIONS)
Course Code   PROGRAMME
ENGL7514   Internship: The History of Practice (6 credits)*
ENGL7519   Building Characters Across Media (6 credits)
ENGL7601   Imagining Heritage in New Media Art (6 credits)
ENGL7604   [Playing with] Digital Media: Navigating the Metaverse (6 credits)
ENGL7606   Interdisciplinary Multimedia Narratives (6 credits)
ENGL7612   Short Film Production (6 credits)
ENGL7615   Content Marketing: Strategy, Creation, and Social Media Management (6 credits)

*Students may choose to enroll in ENGL7514 in either Semester 1 or Semester 2.

SEMESTER 2 Courses
ELECTIVE COURSES (2 COURSES FROM THE FOLLOWING OPTIONS)
Course Code   PROGRAMME
ENGL7510   Workshopping Your Creative Vision (6 credits)
ENGL7514   Internship: The History of Practice (6 credits)*
ENGL7518   Corporate Storytelling (6 credits)
ENGL7602   Exhibition Design (6 credits)
ENGL7605   Playful Creation: Meaningful Game Design (6 credits)
ENGL7607   Roleplaying Games: Performance and Practice (6 credits)
ENGL7611   Artistic Creativity and Narrative in Music Design (6 credits)
ENGL7613   Integrated Marketing Communications (6 credits)
ENGL7614   Documentary Filmmaking (6 credits)

*Students may choose to enroll in ENGL7514 in either Semester 1 or Semester 2.

COMPULSORY CAPSTONE Experience
Course Code   PROGRAMME
ENGL7995   Capstone Experience: The Happiness Project (12 credits)

CONTACT

Dr. Brandon Chua
Executive Director-cum-Chief Examiner (MACC and MFA)
Programme Director
School of English
The University of Hong Kong
E-mail for enquiries: macchku@hku.hk